shoes
Site content & design: Rawshoe.co.uk
Hello again! I hope you enjoyed my last (rather frustrated) attempt to be constructively critical of Schuh.com’s website.
Strangely enough, I’m about to embark on yet another critique of a shoe retailer’s online presence. I should point out that I’m not solely fixated on shoes or anything – it’s just that I was utterly desperate to find some replacement old-style Dekline ‘Villain’ trainers…which I eventually found on Raw’s website. And their site is, unfortunately for them, the subject of today’s post.
A critique of www.rawshoe.co.uk
I must say that, to all intents and purposes, nothing good seems to have happened to Raw’s website. This is a pity, since the high street brand is quite strong: Known for being on the pulse with regard to fashion, having generically good-looking shop assistants, and playing music in-store that has swearwords in. Because they’re a cool company. And because that’s what their clientele expect – who’re also cool.
Well, this website does not support that image. It’s the equivalent of the uncool kid in class who smells a bit stale and collects pencils.
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